Changing the way organizations think about video in their customer journeys
Founded in 2017, Magnifi was built to provide customizable video solutions for organizations that want to improve operations and elevate customer experience. Powered by the belief that current video conferencing options don’t address the fundamental needs of many businesses, we wanted to build a better product.
As business leaders, we understand the need for organizations to brand their conferencing platform, have customizable integrations and extensions, offer better video and audio quality, and address mounting concerns about privacy, security, and data storage & handling.
Our Team
We’re bringing broad experience + deep expertise to solve problems and drive growth.
Ted Boyd
CEO
Ted has an extensive background in technology, marketing, and media, having founded the New Media Technology Group at Young & Rubicam Canada in 1996 as well as co-founding digital agencies 58Ninety and One Advetising. Ted also has deep board and governance experience, having served as the founding President of the Internet Advertising Bureau of Canada (IAB), the North American Chair of the Alliance for Audited Media and a director of CBC/Radio-Canada.
Robert Graham
CTO
Robert combines 25 years of technology and business experience to drive superior outcomes for our clients. Previously Director of Technology at Sandbox Advertising (formerly One Advertising), he’s led the teams and delivery of digital solutions for clients such as Molson Coors, Fountain Tire and H&R Block. Robert has deep expertise architecting and developing systems for POS, inventory management, customer loyalty, ecommerce and healthcare.
James Maxwell
CFO
A serial entrepreneur, James has 30 years experience providing operational and financial expertise to rapidly growing companies. With a diverse background in business, he has held previous positions at La-Z-Boy, WMC Water Management, and was the Chair of Max Auto Supply Ltd. He is also the current President of Investment Partner Funds Inc., focused on independent money management with clients across Canada.
Aimable Mugara
Manager, Customer Experience
With a degree in Computer Science and 15+ years experience in Information Technology, Aimable joined our team in 2017 as a Quality Assurance Analyst. He now manages many of our customer experience efforts, ensuring our products are delivered seamlessly. His multidisciplinary background as a Webmaster, Systems Administrator, Change Management Coordinator, and Help Desk Team Lead have positioned him perfectly to deliver superior technology and business outcomes for our clients.
Request a Demo
Let us answer your questions and show you how we can build the right video solution for your organization.